Press Release: TWELVElittle Diaper Bags Is Here In Singapore!


Singapore, March 2015 – Caden & Charles Pte Ltd (“Caden & Charles) has been awarded the sole distributorship by TWELVElittle, a line of designer baby bags & accessories from New York for the territories of Singapore, Malaysia and Hong Kong.

TWELVElittle baby bags are designed for the 21st century discerning moms and dads. The stylish baby bags are renowned to be functional, practical, useful and especially helpful for new moms and dads who simply need it all.

Handbag designers, Julia Min and Jenny Chang, formed TWELVElittle after noticing a need in the market for stylish and practical diaper bags. TWELVElittle is a brand modern parents can understand and connect with through a compilation of three versatile collections.

The TWELVElittle baby bags are charming, appealing and not to mention carefully crafted by handbag designers, Julia Min and Jenny Chang. Because of their timeless design, these bags can also be carried as fashionable bags after the “diaper bag” stage.

The unisex line is thoughtfully designed and has an interior tech sleeves or laptop sleeves for tech-gear. Caden & Charles is elated to work with TWELVElittle to bring fine quality and well-designed baby bags and accessories to more moms and dads in the Asian territories.

TWELVElittle announced the launch of its e-shop and new brand in New York in June 2013. As said, the brand focuses on providing fashionable and functional baby diaper bags to moms and dads who need it all. By combining creativity, quality and innovation, TWELVElittle strives to bring more ease to the art of parenthood.

TWELVElittle bags are fashionable, made with high quality water resistant nylon; lines with signature printed lining, and have beautiful sheepskin leather trim. Each bag is designed with thoughtful interior and exterior functionality, encompassing all the essential needs of a diaper bag. In addition to utility, each bag is paired with a printed and padded changing mat. All TWELVElittle little products are made from PVC/BPA/phthalate free materials.

There are three main collections and separate accessories.


Allure Convertible Satchel Plum
Allure Convertible Satchel Plum

The Allure collection encompasses sophisticated style and function. Perfect for chic moms who want to maintain their sense of fashion.

The collection consists of three bags:

 Convertible Satchel – Our most versatile bag, it can be worn in three different ways.

Tote – For moms who pack light.

Weekender – For the getaways with the entire family



Companion Backpack Black
Companion Backpack Black

Plush quilting and bombe leather details, the Companion collection is a perfect combination of style and comfort.

The collection consists of three bags:

Backpack – Allows hands to be free for on-the-go moms

Tote – Large main compartments and lightweight

Satchel – Chic and comfortable for moms who pack light


Unisex Courage Backpack Grey
Unisex Courage Backpack Grey


Designed for the entire family, the Unisex Courage collection can be proudly carried by both moms and dads. The collection features an interior padded tech sleeve for all handheld gadgets.

The collection consists of three bags:

Backpack – Allows hands to be free for on-the-go parents

Tote – Sophisticated style and easy access closure

Satchel – Large compartment and casual style

TWELVElittle Stash Away Picture

All TWELVElittle bags have a “dirty little secret” which is the perfect compartment for when you’re on the go. This key feature is a hidden zipper pocket at the bottom of the bag, great for stashing away dirty items.


The TWELVElittle name is taken from the Asian zodiac and the twelve animals that represent the signs of birth years. Like every child, every animal has their own characteristics. The brand believes in sharing and expressing individual style, and has created 12 LITTLE WONDERS dangles for personalization. The dangles can be attached directly on the baby bag, or used as a key chain.

If one were to ask how TWELVElittle baby bags are different from others, it would be perfect marriage of style and function with chic sensibility. What’s more, the bags can easily be carried as everyday bags after it graduates from the baby bag stage.




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